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IBM MobileFirst Sales Mastery Test v1 Sample Questions:

1. Which of the following is NOT considered a characteristic of a mobile leader?

A) Leaders should not expect to realize ROI from mobile initiatives
B) Leaders use insights to engage their customers wherever they are
C) Leaders build apps that unlock core business knowledge
D) Leaders secure and manage the mobile enterprise to optimize performance

2. Which of the following is TRUE about MobileFirst?

A) MobileFirst does not enable customers to analyze an application for potential security risks prior to deployment
B) MobileFirst enables customers to create mobile apps for only the Android and iOS operating environments
C) MobileFirst has four primary components Application & Data Platform, Management, Security and Analytics
D) MobileFirst is made up exclusively of software developed internally by IBM

3. What IDEs would help a client build software across the entire mobile user experience including back-end systems?

A) Free Worklight Developer Edition
B) IntelliJ and Eclipse
C) Eclipse
D) Worklight (mobile Ul), RAD/RSA (WebSphere), and/or RDz/RDPower

4. Which of the following is NOT a benefit that IBM Mobile Customer Engagement (Xtify) provides marketers to increase customer engagement and revenue?

A) Continuing customer dialogs seamlessly across devices
B) Building hybrid applications
C) Increasing customer understanding through the use of mobile behavioral analytics
D) Providing marketers with simple tools to leverage today's mobile communication channels (including Push Notifications, SMS, Mobile Web push and mobile wallet) to increase brand engagement and differentiation

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