Facebook Certified Community Manager Sample Questions:

1. A new community manager joins the team of a large online retailer. This person is one of nine community managers who handle support queries. Community managers must remain on brand while maintaining an individual presence in the community.
Which option should each community manager use?

A) The approach that the team agreed upon and the company approved
B) The personal profiles of each community manager to make it clear who is replying
C) A company-branded profile used by all community managers with each reply signed by name
D) The agreed result from a recent poll stating that each community manager will use their initials

2. A new member of a parent group asks for advice on how to handle a bullying incident. The member's question has been posted for several hours. No other members have responded.
What is the most effective action to promote discussion and collaboration regarding this topic among parents in this group?

A) Repost the question as an announcement
B) Message some relevant members to ask them to comment
C) Recommend external resources about the topic
D) Post a comment tagging other members who can help

3. A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A) Ask community members to create a post and tag several friends.
B) Comment on competitor posts so that their community learns about the new line.
C) Start new social media accounts to target the new demographic.
D) Run targeted ads across all the platforms that the brand uses.
E) Invite fashion influencers to promote the new line during a live launch.

4. A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?

A) Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
B) Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.
C) Analyze the best-performing content across the current social media presence for potential reuse in the podcast.
D) Research all existing podcasts in the industry and find content that has not been produced previously

5. A community manager of a large community for professionals is developing a content calendar to offer themed content to help members who are in the early stages of their careers. The group has had low engagement for the past year.
Which strategy should the community manager use to plan the most relevant content?

A) Survey community members for their most frequently asked questions about content themes.
B) Research popular content themes that may be relevant to the community.
C) Ask community members to share their most memorable community posts.
D) Review data for insights into high-performing content in the community.

Solutions: