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Marketing Cloud Administrator Certification Exam Requirements are as follow

A Candidate must have the knowledge of available features to end-users and the configuration options available in the Marketing Cloud. Applicants must be able to maintain the Marketing Cloud platform, meet common business requirements and perform administrative functions in the Marketing Cloud. Additionally, applicants must have three to six months' experience in administering a Marketing Cloud instance and previous experience in digital marketing.

The Salesforce Certified Marketing Cloud Administrator candidate must be able to demonstrate knowledge, skills and experience in the following areas:

  • Implementation of account configuration, including business unit structure, permissions and security.
  • Troubleshoot account setup and user request issues
  • Account monitoring (super messages, users, activities) (audits, reports, notifications)
  • Management of subscriber data
  • Evaluate the quality of the data.
  • Configure Marketing Cloud products (manufacturers, studios)
  • Identify best security practices for managing data, users and authorizations.
  • Knowledge of the products and functions of the Marketing Cloud extension (Datorama, Interaction Studio, Audience Builder, etc.)
  • Knowledge of Marketing Cloud integration offers (FTP, API, MC Connect)

A candidate for this exam should not be familiar with programming languages or SQL / Developer activities.

There is no prerequisite for Salesforce Marketing Cloud Administrator certification.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-admin---MCE-Admn-201

To get more details visit:

Marketing Cloud Administrator Exam Reference

Salesforce Marketing-Cloud-Administrator日本語 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Administrator Exam
Exam Number:Marketing-Cloud-Administrator
Passing Score:65%
Real Exam Qty:60
Exam Duration:105 minutes
Certificate Validity Period:1 year (maintenance required annually)
Exam Price:$200 USD
Related Certifications:Salesforce Certified Marketing Cloud Email Specialist
Salesforce Certified Administrator
Exam Format:Multiple Choice, Multiple Select
Available Languages:English
Recommended Training:Marketing Cloud Administrator Learning Path
Salesforce Trailhead Marketing Cloud Administrator Prep
Exam Registration:Salesforce Webassessor Registration
Official Certification Page
Sample Questions:Salesforce Marketing-Cloud-Administrator日本語 Sample Questions
Exam Way:Online proctored exam via Salesforce certification platform or authorized testing provider (Webassessor)
Pre Condition:No formal prerequisites required; recommended hands-on experience with Salesforce Marketing Cloud
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketingcloudadministrator

How can you begin study for the Marketing Cloud Administrator Certification Exam

Best guide For Marketing Cloud Administrator Certification Exam

Quick preparation guide if you don't have time to read complete the page

The Salesforce Certified Sales Cloud Administrator program is designed for administrators who can configure Marketing Cloud products using industry best practices and products. Applicants are generally familiar with the data structure in subscriber data management and can go through a thorough configuration. Marketing Cloud certified administrators can correctly resolve user account settings and user requests.

Salesforce Marketing-Cloud-Administrator日本語 Exam Syllabus Topics:

SectionObjectives
Topic 1: Journey Builder Basics- Journey Configuration
- Entry Sources and Activities
Topic 2: Setup and Configuration- Account Setup and User Management
- Security and Permissions
Topic 3: Marketing Cloud Connect- Salesforce Integration Setup
- Data Synchronization
Topic 4: Email Studio- Email Creation and Sending
- Deliverability and Tracking
Topic 5: Data Management- Subscriber Data Architecture
- Data Extensions and Lists
Topic 6: Automation Studio- Automation Workflows
- Import and File Transfers

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